Teaching AI Agents to Clean Their Rooms
Five weeks into building Live_OS, I faced a new challenge: my AI agents are messy. Here's what I learned about organizational design for multi-agent systems.
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Blog
Thoughts on AI, automation, PPC, and building with LLMs.
Why I'm Betting Everything on AI Agents
The moment AI agents clicked for me, what makes them different from chatbots and automation, and why I believe they're the biggest opportunity of the decade.
ai-agentsautomationfuture-of-workentrepreneurship
How I Built an AI Agent System to Manage PPC Campaigns
A deep dive into ScaleSearch — the multi-agent AI system I built to manage millions in Google Ads spend. Architecture, lessons learned, and why agents beat automation rules.
ai-agentsppcgoogle-adsautomation
I Built an AI Agent That Runs My Google Ads — Here's What I Learned
Everyone talks about AI replacing marketers. I decided to actually build it. Here's what I learned creating ScaleSearch, a multi-agent system for PPC automation.
AI AgentsPPC AutomationGoogle AdsLangGraph
Prefect vs Apache Airflow: Which Orchestrator Wins for LLM Applications?
A practical comparison of Prefect and Apache Airflow for LLM applications, with real examples from PPC automation and search marketing workflows.
LLMOrchestrationPrefectAirflow
My 2026 Tech Stack for Building AI Applications
The actual tools I use to build AI agents and applications—what works, what I dropped, and how it all fits together.
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5 Google Ads Metrics That Actually Matter (And 5 That Don't)
Stop drowning in vanity metrics. Here's how to focus on the Google Ads data that actually drives business results—and what to ignore.
google adsppcanalyticsdigital marketing